Thursday, March 09, 2006
Subscriptions: Apple and TiVo
Apple have made a small move into the world of subscriptions by introducing a new service into iTunes called Multipass - this will enable buyers to watch popular comedy programs as soon as they are broadcasted.
Also, TiVo have announced the phasing out of a flat-fee lifetime service plan in favour of more flexible pricing options. The emphasis seems to be clearly on creating a strong revenue stream from a subscriptions based model.
Also, TiVo have announced the phasing out of a flat-fee lifetime service plan in favour of more flexible pricing options. The emphasis seems to be clearly on creating a strong revenue stream from a subscriptions based model.